WhatSheWears.ie

I popped along to the Primark press day check out the latest from Penneys autumn winter collection. The Valentino rockstud lookalikes pictured above are the business…

See what Laura Whitmore wore to the pre Baftas Party, a simple combination that will work well for an evening event or a weekend date with friends.

The latest and greatest shop openings in Ireland including the A list’s favourite ripped jean, a luxe hosiery boutique and the rocking stool you simply have to have in your office right now.

Cool new denim brand Beg Borrow or Steal landed on our desk last week and we are enamoured to say the least. The label makes premium denim available at high street prices

This month Sarah Rickard chooses her favourite items for this autumn winter as steps in as our Guest Editor. Sarah began her styling career in the coolest of all fashion capitals, NYC. Her next stop was London where…

What to wear on the school run? It seems celeb mums are influencing our choices when taking the kids to school, if these pictures of Elle McPherson …